Caitlin Gutekunst is a versatile business development executive and trend expert with 10+ years of experience helping global brands like Disney, LeapFrog, Mattel, Viacom, and Netflix open untapped audience engagements and revenue in consumer products and global strategic partnerships. She is the Senior Director of Marketing & Development at Creativity, Inc, an award-winning design studio that has developed over 7,000 products, from interactive toys to conversational AI apps.

Caitlin is passionate about driving innovation and establishing standards for new consumer technologies. She is an active member of the CTA’s Robotics Advisory Group, and Artificial Intelligence and Diversity & Inclusion Working Groups. She serves as a judge of the KAPi Awards, and co-founded the Digital Kids meetup group in San Francisco where she lives. In 2013, she was honored to receive Rising Star Awards from Women in Toys, Licensing and Entertainment and from Licensing International Association.